Population Services International-Uganda (PSIU) addresses the health needs of Ugandans by encouraging healthy behavior by creating access to, and uptake of quality, affordability of health products and services in reproductive, maternal and child health and access to clean water.
PSIU uses Social and Behavior Change (SBC) to create lasting behavioral change within the communities; Social Franchising (SF) to bring affordable and quality services to our clients; and Social Marketing (SM) to ensure that everyone has access to affordable, high-quality healthcare products and services.
Launched in 2018, the ProFam franchise network promotes access to quality and affordable family planning services through mostly small private enterprises owned by midwives, nurses and in a few cases, medical doctors. The network includes over 150 clinics throughout Uganda, providing family planning, post-abortion care, cancer of cervix screening and preventive treatment, maternal and child health services.
ProFam clinics are carefully selected, trained, quality standards stipulated and met prior to receipt of the ProFam branding and seal of quality. The clinics undergo rigorous monitoring and support supervision to ensure that they maintain the quality standards.
PSIU trains the facilities in best practice, including infection control. The facilities receive relevant equipment, commodities and supplies at a subsidized price, translating into a reduced price in services provided to the customer. PSIU has also facilitated business skills training for these facilities to empower them to manage their finances and grow their clinics.
Community health workers attached to the clinics increase awareness of health issues and create demand for ProFam services in the communities through health education in family planning and post abortion care services. PACE trains the community health workers on behavior change process, interpersonal communication, and technical health information.
Tunza Social Franchise:
While social franchises have proven to successfully increase access to health services, they are expensive and their support to the health entrepreneur is limited in scope. As a response to these challenges, PSI Uganda started transitioning to a more sustainable Tunza business model in 2016.
Based on assessments, the Tunza business model offers:
- Support to providers in building profitable businesses, improving client flows, and revenue generation.
- Support on the full continuum of care for primary health to better cater to client needs.
- Access to an electronic Clinic Management System, which will help them keep records, save time in reporting,seamlessly manage inventory, track finances, and analyze their business.
- Dedicated Business and Quality Improvement Advisors in order to provide customized advice on business growth and clinical quality improvement methods.
- Affordable financing for health equipment and business expansion.
- Access to brokered deal on discounted package of essential drugs.
PSIU is currently refining the Tunza franchisees with 4 facilities to ensure perfect fit with facility needs before expansion.
For more information, contact Fred Gyaviira Kyaka: fgyaviira@ psiug.org